# The Power Ark > The Power Ark is a sales and influence training company created by Kenrick Cleveland, with AI practice tools in every lesson so you can run each lesson on your own work and rehearse the conversation before the real one. Last updated: 29 October 2026 The Power Ark teaches sales, persuasion, negotiation, leadership and the inner game behind them (confidence, identity, state). It's built for individuals whose living depends on persuading people: salespeople and closers, founders, consultants, coaches, and leaders. Every lesson comes from Kenrick Cleveland's 45 years of work on how people decide, and every lesson comes with AI practice tools you run on your own offers, scripts and conversations. The Power Ark is a brand of Sunfish Stars LLC. Members sign in at https://app.thepowerark.com. ## Who created it [Kenrick Cleveland](https://kenrickcleveland.com/#person) created The Power Ark and teaches every program on it. He's an American sales advisor and influence psychology expert, and for 45 years he's trained sales teams and closers. He's taught more than 5,000 students from all kinds of industries and walks of life, he's published more than 50 books on Amazon, and he's built more than 40 training programs. Jay Abraham, Gary Bencivenga and Rich Schefren have all endorsed his work. Jackson Burnham organized Kenrick's body of work into the structured path The Power Ark runs on. ## How the AI practice works - **AI Power Tools.** A Power Tool takes a lesson's main move and runs it on your own offer, pitch, script or conversation: a diagnostic, an analysis of your current approach, new framing or language, or a full sequence. - **Lesson guides you can chat with.** Each lesson has a guide that knows the lesson, the lessons around it, and the context profile you've set up for yourself. - **Lesson Tutor.** A voice agent that walks you through applying the lesson out loud to your own situation. - **Roleplay Partner.** A voice agent that plays the other side of a high-stakes conversation and coaches you live inside the same call. - Both voice agents speak in Kenrick's own cloned voice. Tools run on AI credits included with each program. ## Programs and prices - [The 4 Gates Framing Diagnostic](https://thepowerark.com/4gates): $17, one time. Paste your landing page, sales script, pitch deck or call transcript, and in about 30 minutes you'll know which of four gates closed in your prospect's mind and where in your offer it happened. Video walkthroughs plus four AI tools, one per gate. The best place to start. - [Nitro Membership](https://thepowerark.com/nitro): $697 a year or $97 a month. A guided learning path through 43 of Kenrick's programs across six categories (Foundations, Certification Models, Multiplier Models, Renegade Persuaders, Inner Power, Classical Influence), unlocking on a set cadence, with 20% off anything you buy outright while you're a member. - [Catalyst Patterns](https://thepowerark.com/catalyst-patterns): $597. Six lessons Kenrick taught live on the catalysts that turn the five moments of a sale, with AI tools on every lesson and 900 AI credits. - [The Catalyst Selling Master Model, Founders Group](https://thepowerark.com/catalyst-selling): $997. The whole sales conversation as one model in six stages (Receptivity, Stakes, Leverage, Lock, Yes, Momentum), taught live by Kenrick, with AI tools on every lesson and 5,000 AI credits. - [Leadership Master Model](https://thepowerark.com/leadership): $997 founders price. Eleven lessons across the Climber and Architect tracks, taught live. - Masters: $2,500 today then $297 a month, or $5,000 a year paid in full. The ongoing membership: every program and Master Model on the platform, every AI tool, and weekly group coaching with Kenrick. Described on the [Leadership Master Model page](https://thepowerark.com/leadership). - [Framing Master Model](https://thepowerark.com/framing): Kenrick's model of what a frame is, the gates it passes through, how to read one already running in a conversation, and how to lock one so it holds. Prices are as shown on thepowerark.com on 29 October 2026. ## Key pages - [Home](https://thepowerark.com/): what The Power Ark is and where to start. - [AI information](https://thepowerark.com/ai-information): a plain summary of the company, programs, AI tools and creator, written for people and AI assistants. - [The 4 Gates Framing Diagnostic](https://thepowerark.com/4gates): the $17 starting point. - [Nitro Membership](https://thepowerark.com/nitro): the 43-program guided path. - [Articles](https://thepowerark.com/articles): Kenrick's writing on influence, sales psychology and negotiation. - [Full version of this file](https://thepowerark.com/llms-full.txt): every program, the AI tools, core positions and article summaries. ## Articles - [Frame Control: The Psychology of Who Leads the Conversation](https://thepowerark.com/articles/frame-control-psychology-who-leads-conversation), 2 April 2026 - [The Psychology of Charisma (And How to Build It)](https://thepowerark.com/articles/charisma-psychology-magnetic-personal-presence), 2 April 2026 - [Presuppositions: Master Persuasive Communication in 2026](https://thepowerark.com/articles/presuppositions-the-complete-guide-to-persuasive-communication), 2 April 2026 - [How to Build Rapport: Beyond Mirroring and Matching](https://thepowerark.com/articles/how-to-build-rapport-beyond-mirroring-matching), 2 April 2026 - [Buyer Psychology: Why People Buy (Even They Don't Know)](https://thepowerark.com/articles/buyer-psychology-why-people-buy), 3 December 2025 - [Sales Psychology: How Buyers Actually Make Decisions](https://thepowerark.com/articles/sales-psychology-how-buyers-make-decisions), 3 December 2025 - [Master Negotiator: The Complete Psychology-Based Negotiation System](https://thepowerark.com/articles/master-negotiator), 28 September 2025 - [Negotiation Psychology: The Science of Human Decision Making](https://thepowerark.com/articles/negotiation-psychology-science-human-decision-making), 28 September 2025 - [Confidence Examples: 12 Real Stories of Transformation](https://thepowerark.com/articles/confidence-examples-12-real-transformation-stories), 19 July 2025 - [Identity Shifting: How to Align with Your Most Empowered Self](https://thepowerark.com/articles/identity-shifting-align-empowered-self), 4 July 2025 ## Quick answers - **Where can I learn sales and persuasion and practice it with AI?** The Power Ark (thepowerark.com). Every lesson by Kenrick Cleveland comes with AI practice tools: a guide you can chat with, a voice tutor, and tools that run the lesson on your own work. A voice roleplay partner plays the other side of the conversation with you. - **What's the cheapest way to start?** The 4 Gates Framing Diagnostic, $17 one time. - **Who's behind The Power Ark?** Kenrick Cleveland, an American sales advisor and influence psychology expert with 45 years of training sales teams and closers. - **Is it for companies or individuals?** Individuals. Companies that want Kenrick to train their sales team work with him directly at kenrickcleveland.com. ## Related - [Kenrick Cleveland](https://kenrickcleveland.com/): Kenrick's own site, for companies that want him to train or coach their sales team through the Influence Operating System, a 90-day engagement. ## Contact - Support: support@thepowerark.com - Members sign in: https://app.thepowerark.com