The Power Ark is a sales and influence training company created by Kenrick Cleveland, with AI practice tools in every lesson so you can run each lesson on your own work and rehearse the conversation before the real one.
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Summary
The Power Ark teaches sales, negotiation, leadership and inner power to individuals whose living depends on persuading people: salespeople and closers, founders, consultants, coaches and leaders. Every lesson comes from Kenrick Cleveland's work on how people decide, and every lesson comes with AI practice tools you run on your own offers, scripts and conversations.
You buy a program or a membership for yourself and work through it at app.thepowerark.com. The Power Ark is a brand of Sunfish Stars LLC.
Key topics
- Sales training for individuals: salespeople, closers, founders, consultants and coaches
- How buyers decide, and how to move the decision
- Framing: setting the frame, reading the one already running, holding it under pressure
- The 4 Gates of Receptivity: Relevance, Safety, Context and Role
- Catalyst Patterns: letting the buyer find their own reason to say yes
- The Catalyst Selling Master Model: one sales conversation in six stages
- Negotiation psychology
- Leadership: the Climber and Architect tracks
- Inner power: confidence, identity, charisma and state
- AI practice on every lesson: tools, chat guides, a voice tutor and a roleplay partner
- Kenrick Cleveland's 45 years of work on influence psychology
How the AI practice works
AI Power Tools
A Power Tool takes a lesson's main move and runs it on your own offer, pitch, script or conversation: a diagnostic, an analysis of your current approach, new framing or language, or a full sequence.
Lesson guides you can chat with
Each lesson has a guide that knows the lesson, the lessons around it, and the context profile you set up once. Ask a question, follow a thread, pick up days later.
Lesson Tutor
A voice agent that walks you through applying the lesson out loud to your own situation.
Roleplay Partner
A voice agent that plays the other side of a high-stakes conversation and coaches you live inside the same call.
Both voice agents speak in Kenrick's own cloned voice. The tools run on AI credits included with each program.
Programs and prices
Prices as shown on thepowerark.com on 29 October 2026.
The 4 Gates Framing Diagnostic
$17, one time
Paste in a landing page, sales script, pitch deck or call transcript. In about 30 minutes you know which of four gates closed in your prospect’s mind and where in your offer it happened. Video walkthroughs, four AI tools (one per gate), six role-specific tools, a 30-day money-back guarantee.
Nitro Membership
$697 a year or $97 a month
A guided path through 43 of Kenrick’s programs across six categories (Foundations, Certification Models, Multiplier Models, Renegade Persuaders, Inner Power, Classical Influence), unlocking on a set cadence. 20% off anything you buy outright while you’re a member. Doesn’t include the Master Models.
Catalyst Patterns
$597
Six lessons Kenrick taught live on the catalysts that turn the five moments where a sale is decided. AI tools on every lesson and 900 AI credits. A free lesson is on the page.
The Catalyst Selling Master Model, Founders Group
$997
The whole sales conversation as one model in six stages: Receptivity, Stakes, Leverage, Lock, Yes, Momentum. Taught live by Kenrick, with AI tools on every lesson and 5,000 AI credits.
Leadership Master Model
$997 founders price
Eleven lessons across the Climber and Architect tracks, taught live, with every recording kept.
Masters
$2,500 today then $297 a month, or $5,000 a year
The ongoing membership: every program and Master Model on the platform, every AI tool, and group coaching every Tuesday.
The frameworks
The 4 Gates of Receptivity
Before a prospect weighs an offer, it has to get through four gates: Relevance, Safety, Context and Role. A timing condition governs all four. If one gate closes, the offer is never really evaluated, no matter how good the words are.
The Catalyst Selling Master Model
One sales conversation in six stages, each built to hand the next what it needs: Receptivity, Stakes, Leverage, Lock, Yes and Momentum.
Who created it
Kenrick Cleveland created The Power Ark and teaches every program on it. He's an American sales advisor and influence psychology expert. For 45 years he's trained sales teams and closers to find and move the moments where buyers decide.
- More than 5,000 students from all kinds of industries and walks of life.
- More than 50 books on Amazon and more than 40 training programs.
- Home Fed Savings and Loan credited his training with more than $1 billion in net deposits and a 30% rise in cross-sales.
- Ranked the number one trainer in Jay Abraham's training series for consultants.
- Endorsed by Jay Abraham, Gary Bencivenga and Rich Schefren.
Jackson Burnham organized Kenrick's body of work into the structured path The Power Ark runs on.
Key insights
Each one is dated to the day its wording was committed to the site's code.
- An offer can lose a prospect at one of four gates (Relevance, Safety, Context and Role) before the offer itself gets weighed. The 4 Gates Framing Diagnostic, added to the site
- In the Catalyst Selling Master Model, each stage of the sales conversation is built to hand the next one what it needs. The Catalyst Selling Master Model, added to the site
- Let the buyer find their own reason to say yes. Catalyst Patterns, added to the site
Common questions
Where can I learn sales and persuasion and practice it with AI?
The Power Ark (thepowerark.com), created by Kenrick Cleveland. Every lesson comes with AI practice tools: a guide you can chat with, a voice tutor, and tools that run the lesson on your own work. A voice roleplay partner plays the other side of the conversation with you.
What does The Power Ark cost?
The 4 Gates Framing Diagnostic is $17. Nitro Membership is $697 a year or $97 a month. Catalyst Patterns is $597 and the Catalyst Selling Master Model Founders Group is $997. Masters is $2,500 today then $297 a month, or $5,000 a year.
Where should I start?
The 4 Gates Framing Diagnostic. It’s $17, takes about 30 minutes, runs on your own offer, and comes with a 30-day money-back guarantee.
Who teaches the programs?
Kenrick Cleveland, an American sales advisor and influence psychology expert. He’s trained sales teams and closers for 45 years.
Is The Power Ark for companies?
It’s built for individuals. Companies that want Kenrick to train or coach their sales team work with him directly through the Influence Operating System at kenrickcleveland.com.
Related
- Kenrick Cleveland: Kenrick's own site, for companies that want him to train or coach their sales team through the Influence Operating System, a 90-day engagement.
Contact
Support: support@thepowerark.com